Certificate in Business Administration

Certificate in Business Administration

Certificate Programs are open to everyone with a Bachelor’s Degree. The Certificate is required for entrance to the Master of Arts in Symbergetic™ Business Administration (click here).

The Certificate in Business Administration

Students will learn traditional business administration practices with an overview of the principles of management that apply to supply chains, human resource development, sales, accounting, marketing, finance and strategic planning. Modules include logistics, planning, incentive alignment, and operations; assessment in terms of resource allocation and market trends; training strategies in a number of contexts; using incentives; bottom line decision making, capital and budgeting; structure, values, and communications; and the core components of organizational strategy. More detailed learning outcomes can be found in the course descriptions.

Courses include:

  • Human Resource Management/Development (2 credits)
  • Principles of Accounting (2 credits)
  • Principles of Finance (5 credits)
  • Principles of Marketing (2 credits)
  • Principles of Sales Management (2 credits)
  • Principles of Supply Chain Management (2 credits)
  • Strategic Planning (2 credits)

Total Time to Completion (estimate): 1 1/3 year

Total Credits: 17

– Online (4 terms)

Maximum Estimated Cost for the Certificate includes 17 units of Credit at $400 each + $400 software access + $100 = $7,300.

Application and Enrollment documents are available online, and our staff are available to guide you through the admissions process and your ongoing course of study. Feel free to contact us!

Working online ……

There is no software to buy or download. The majority of your writing, composing and spell checking will be done offline in programs such as Word or WordPerfect.  You create a flexible schedule, but must discuss your commitment with family and friends, reserving uninterrupted blocks of time for coursework in order to succeed.  A minimum of 10-15 hours is required each week to excel in each course. Online dialogue is very self-directed in graduate study, and as rigorous as traditional programs.  

There are both academic and technical prerequisites, as well as minimum equipment requirements. Click here for details.

Be sure to explore our Library, use the online self-assessment tools and become familiar with utilizing electronic resources as you become a part of a global virtual community.

For further information …………

Click here for the Adizes Graduate School Catalog, with details regarding all policies, including admission and expectations for participation and completion of the degree. 

Course Descriptions

NOTE:  Overseas students may be asked to utilize a professional English editor for their written work.

Human Resource Management/Development (2 credits)

This course explores Personnel Management, which provides the expertise for an organisation to manage its ‘people’ resource effectively. The course focuses on the techniques and procedures required for this, including selection, training, assessment and motivation of performance, remuneration, health and safety.

Principles of Accounting (2 credits)

This course prepares managers to make effective business decisions using the organization’s accounting data. Topics include balance sheets; income and cash flow statements; inventory, plant, and equipment; investment decisions; corporate structure; present value and financial statement analyses; and communicating accounting information.

Principles of Finance (5 credits)

This course prepares managers to make effective business decisions using the organization’s accounting data. Topics include balance sheets; income and cash flow statements; inventory, plant, and equipment; investment decisions; corporate structure; present value and financial statement analyses; and communicating accounting information. We examine the issues related to the financial structure of a business including: capital budgeting techniques, working capital management, investment decisions, capital structure and financing options, the concepts and techniques that can be applied to cost determination, planning and control, and decision-making. Course content also includes: systems for controlling and accounting for materials, labour and overheads, the preparation and use of budgets, techniques for planning, controlling and decision making.

Principles of Marketing (2 credits)

This course focuses on strategic planning at the product group or senior executive level; how environmental factors affect long-term marketing strategies and how firms adapt; looks at a firm’s opportunities and threats in dynamic environments to assess development of competitive advantages. Topics include segmenting markets, identifying unmet customer needs, forecasting market environments, and allocating resources.

Principles of Sales Management (2 credits)

Most sales manager training is simply re-purposed salesperson training, and sales leadership programs are often focused on generalized leadership skills. But sales leaders need more than better selling skills and an executive presence – They need targeted education on how to guide their salespeople to higher performance. Not all sales roles are identical, and the same is true of their managers. Depending on the type of salespeople a manager oversees (consultative, transactional, relationship, etc.), the tasks of the managers will differ accordingly. Traditional sales management training has focused on generic coaching or leadership skills. However, managers don’t have generic jobs. A manager’s training should enable them to effectively execute the management tasks that are relevant to their particular role. Coaching should improve specific salesperson behaviors like making good sales calls and effectively managing a pipeline.

Topics include:

  • How to select which channel to use for sales
  • How to incentivize sales people
  • How to identify what a good salesman is
  • How to control sales effort ….

Principles of Supply Chain Management (2 credits)

The course focuses on managing material and information flows across functional and organizational boundaries. The course emphasizes the “general manager’s perspective” in supply chains. The course illustrate that barriers to integrating supply chains often relate to behavioral issues (e.g., misaligned incentives and change management challenges) and operational execution problems that fall squarely in the domain of the general manager. The course makes clear that suitable information technology and knowledge of analytical tools are necessary, but not sufficient, ingredients for supply chain integration. The course includes discussions on Logistics, Planning, Incentive Alignment and Operational Execution in four modules.

  • The logistics module examines transportation economics, the role of distributors, and network design for the efficient and effective flow and storage of goods and information in a supply chain.
  • The planning module provides an introduction to the basics of supply chain management, with an emphasis on how to design and manage a supply chain to ensure that product supply meets product demand.It introduces students to basic analytical tools for inventory and production planning as well as the role of inventory in the broader context of business strategy and financial performance.
  • The incentive alignment module introduces students to the problems that arise due to conflicting channel incentives and provides a framework for analyzing these problems.
  • The operational Execution module considers common execution problems that undermine supply chain performance, and identifies potential approaches (such as RFID technologies and process design) for managing these problems.

Strategic Planning (2 credits)

Students learn the tools and analytical techniques that managers need to assess and formulate effective strategies for their organizations. Topics include strategic analysis, industry analysis, value chains, core competencies, competitor analysis, scenario analysis, portfolio analysis, option analysis, and game theory. The focus is on analyzing and diagnosing business problems as well as developing and implementing effective strategic solutions.